sgCarMart – The year was 1989. A television advertisement showed 15 champagne glasses stacked in the shape of a pyramid on the hood of a car with the engine running. The glasses never quivered, but they sent a shock wave through the luxury car market.
This was the advertisement that took the automotive industry by storm and the car was none other than the 1990 LS, the first entrant from Toyota's new luxury division - Lexus. It proved that the Japanese luxury segment was here to stay, and that a vehicle could be built this well.
And for 2013, Lexus is reinventing its flagship sedan - now into its fourth generation - complete with Lexus' new signature spindle grille and an elegant, sophisticated look.
Together with its younger counterpart - the LS460 - the LS Hybrid represents a shift in direction and a rekindling of Lexus' relentless pursuit of perfection.
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